The Value of Why

Teams that understand what is at stake will be less likely to focus on small matters of preference and comfort. When teams can keep the most important things on the urgent list, then they will be better focused on what needs to be done in order to accomplish mission critical items. Agendas, opinions, and preferences go out the window when purpose is clearly and consistently communicated. It is when vision fades out of the line of sight that people cling to their independent needs rather than the purpose that brought the team together in the first place.


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